FOUNDER: Brooke Stant was breaking the rules long before she began making soap. While a convergence of factors - sensitive skin, a legacy of strong enabling women, and a homeschool kid's ingenuity - helped push her towards indie skincare, she is grateful for the opportunity to make her mark in this demanding, challenging, deeply fulfilling field.
"I fell hard for soapmaking. Binders full of scribbled notes, every possible related title from the library, nonstop talking about soap, trips to the thrift store for sturdy equipment, and early batches made with paprika, every oil in the household pantry, and even a few melted Crayolas TM (never again). I'd spent my adolescence trawling health food stores for gentle skincare, desperate for an answer to eczema, razor burn, and the winter itch of dry, overwashed skin. I'd spent a few too many hours soaking in oatmeal baths, and the idea that I could craft my own cleansers - humectant, gentle, and luxurious - swept me off my feet. The creative aspects were just as appealing."
"Soapmaking gives me the opportunity to craft an experience: tactile, visual, olfactory. There are endless combinations of plant materials to create silken textures, scrubby bars, slimy lather, and smooth soaps. Botanical colourants and clays lend vivid colours, and fragrance? I would be hard-pressed to describe myself as a perfumer, but crafting evocative scents to make the end user smile or grin or brighten with inspiration is the best part of my work."
"I've been making soap for twelve years now, and selling it for nearly ten. Along the way, I have been blessed with endless support from my mom (whose patience started by allowing me to monopolise her kitchen, laundry room, and basement, and extended all the way to soap-wrapping and heart-felt customer service), sincere enthusiasm from a fan-base that shares my love for soap and unconventional fragrances, and ongoing collaborations with inspired, creative minds. " - Brooke Stant
In May 2017 Brooke granted Char's wish to own Villainess Soaps and carry on her legacy.
Brooke has launched another brand full of personality and curiosity..."Smiles by Wedelstaedt" at www.doktorteef.com